/* A breakfast scene and a clear per-piece fact in La Fuente's existing palette. */
.protein-launch{--protein-dark:#17130f;--protein-ink:#f7f5f1;--protein-muted:#c8c4bd;margin:72px 0 48px;padding:0 0 22px;background:var(--protein-dark);color:var(--protein-ink);scroll-margin-top:24px}
.protein-launch>.wrap{width:100%}
.protein-editorial{display:grid;grid-template-columns:1fr 1fr;max-width:1440px;margin-inline:auto;background:var(--protein-dark);overflow:hidden}
.protein-scene{position:relative;margin:0;min-width:0;overflow:hidden;background:#d7b995}
.protein-scene>img{display:block;width:100%;height:100%;object-fit:cover;object-position:center;aspect-ratio:4/5}
.protein-scene figcaption{position:absolute;bottom:28px;left:28px;right:28px;width:fit-content;max-width:calc(100% - 56px);padding:9px 16px;background:var(--paper);color:var(--brown);font-size:13px;line-height:1.5;border-radius:30px}
.protein-editorial-copy{padding:clamp(28px,4vw,60px);align-self:center;min-width:0}
.protein-launch-new{margin:0 0 22px;font-size:12px;line-height:1.5;font-weight:650;letter-spacing:.14em;text-transform:uppercase;color:var(--protein-ink)}
.protein-launch h2{display:grid;gap:10px;margin:0;font-size:clamp(40px,4.7vw,68px);font-weight:800;line-height:1;letter-spacing:-.055em;text-transform:uppercase;text-wrap:initial}
.protein-launch h2 span{display:block;color:var(--protein-ink)}
.protein-launch h2 .protein-title-kind{font-size:.52em;letter-spacing:.11em;line-height:1.15}
.protein-launch h2 .protein-title-main{white-space:nowrap}
.protein-launch-lede{margin:24px 0 8px;font-size:21px;line-height:1.4;font-weight:700;letter-spacing:-.02em}
.protein-launch-text{max-width:41ch;margin:0;font-size:15px;line-height:1.7;color:var(--protein-muted)}
.protein-fact{display:flex;align-items:center;gap:24px;margin-top:26px;padding-top:22px;border-top:1px solid #ffffff26}
.protein-fact-number{flex-shrink:0;margin:0;font-size:76px;font-weight:750;line-height:1;letter-spacing:-.07em;font-variant-numeric:lining-nums}
.protein-fact-number>span{font-size:38px;letter-spacing:-.04em}
.protein-fact-number sup{font-size:20px;line-height:0;vertical-align:super;letter-spacing:0;margin-left:3px}
.protein-fact-label{display:grid;gap:3px;margin:0;font-size:13px;line-height:1.5;color:var(--protein-muted)}
.protein-fact-label strong{font-size:17px;font-weight:650;color:var(--protein-ink)}
.protein-rounding-note{margin:14px 0 0;font-size:11px;line-height:1.65;max-width:48ch;color:var(--protein-muted)}
.protein-formats{margin-top:26px}
.protein-formats-title{margin:0 0 10px;font-size:12px;line-height:1.5;font-weight:600}
.protein-packs{position:relative;isolation:isolate;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px;list-style:none;margin:0;padding:0}
.protein-packs::before{content:'';position:absolute;inset:15% 0 -4%;z-index:-1;background:radial-gradient(ellipse at 40% 40%,#b9b1a025,transparent 70%);filter:blur(20px);pointer-events:none}
.protein-pack-link{display:flex;flex-direction:column;align-items:center;gap:10px;height:100%;padding:14px 10px 16px;border:1px solid #ffffff20;border-radius:16px;background:linear-gradient(145deg,#ffffff12,#ffffff03);color:var(--protein-ink);box-shadow:inset 0 1px 0 #ffffff0d,0 12px 28px #00000018;backdrop-filter:blur(16px);-webkit-backdrop-filter:blur(16px);transition:background-color .18s ease-out,border-color .18s ease-out;position:relative}
.protein-pack-photo{display:block;width:100%;height:150px}
.protein-pack-link img{display:block;width:100%;height:100%;object-fit:contain;filter:drop-shadow(0 8px 8px #00000035)}
.protein-pack-link>span{display:grid;gap:3px;text-align:center;font-size:12px;line-height:1.5;color:var(--protein-muted)}
.protein-pack-link strong{font-size:14px;font-weight:750;color:var(--protein-ink)}
.protein-launch .protein-pack-link:hover{background-color:#ffffff0d;border-color:#ffffff40;text-decoration:none}
.protein-launch-actions{display:flex;flex-wrap:wrap;align-items:center;gap:16px 20px;margin-top:26px}
.protein-launch-cta{display:inline-flex;align-items:center;justify-content:center;gap:22px;min-height:48px;padding:12px 22px;border-radius:999px;background:var(--cream);color:var(--brown);font-size:14px;font-weight:600;line-height:1.5;transition:background-color .18s ease-out}
.protein-launch .protein-launch-cta:hover{background:#fff9ef;text-decoration:none}
.protein-launch-recipe{display:inline-flex;align-items:center;gap:8px;min-height:44px;font-size:13px;line-height:1.5;text-decoration:underline;text-underline-offset:4px;text-decoration-color:#ffffff70}
.protein-launch-actions svg{width:14px;height:14px;flex-shrink:0}
.protein-launch a:focus-visible{outline:3px solid #f7f5f1;outline-offset:4px}
.protein-launch-note{width:min(1480px,calc(100% - 96px));margin:16px auto 0;font-size:11px;line-height:1.65;color:var(--protein-muted)}
.product-draft-note{font-size:12px;line-height:1.65;color:#625b50;max-width:54ch}
@media(min-width:901px) and (max-width:1150px){
 .protein-editorial-copy{padding:30px}
 .protein-pack-link{gap:8px}.protein-pack-photo{height:130px}
 .protein-pack-link>span{display:grid;gap:2px}
 .protein-launch-actions{gap:8px 18px}
}
@media(max-width:900px){
 .protein-launch{margin:40px 0 32px;padding:0 0 22px}
 .protein-editorial{grid-template-columns:minmax(0,1fr);max-width:none}
 .protein-scene{max-width:600px;width:100%;margin-inline:auto}
 .protein-scene>img{height:auto;object-fit:cover}
 .protein-editorial-copy{padding:32px;max-width:600px;width:100%;margin-inline:auto}
 .protein-launch h2{font-size:clamp(40px,8.2vw,60px)}
 .protein-launch-note{width:calc(100% - 64px);max-width:536px;margin:0 auto}
 .protein-pack-link{padding:12px 8px;gap:8px}
}
@media(max-width:520px){
 .protein-editorial-copy{padding:28px 22px}
 .protein-launch-note{width:calc(100% - 44px)}
 .protein-scene figcaption{bottom:18px;left:18px;font-size:12px}
 .protein-launch-new{margin-bottom:18px;font-size:11px}
 .protein-launch h2{font-size:clamp(32px,9.6vw,48px);gap:9px}
 .protein-launch-lede{font-size:19px;margin-top:20px}
 .protein-launch-text{font-size:14px}
 .protein-fact{gap:20px}
 .protein-fact-number{font-size:68px}
 .protein-fact-label{font-size:11px}
 .protein-fact-label strong{font-size:15px}
 .protein-packs{gap:6px}
 .protein-pack-link{flex-direction:column;align-items:center;padding:10px 8px;gap:6px}
 .protein-pack-photo{height:116px}
 .protein-pack-link strong{font-size:12px}
 .protein-launch-actions{gap:8px}
 .protein-launch-cta{width:100%}
 .protein-launch-recipe{margin-inline:auto}
}
@media(prefers-reduced-motion:reduce){.protein-launch *{transition:none!important}}

/* Alternate campaign: one continuous photograph, restrained supporting information. */
.protein-campaign{margin:72px 0 48px;background:#17130f;color:#f6eee2;scroll-margin-top:0}
.protein-campaign-stage{position:relative;isolation:isolate;width:100%;aspect-ratio:2;min-height:660px;display:flex;align-items:center;overflow:hidden}
.protein-campaign-photo{position:absolute;inset:0;z-index:-2;width:100%;height:100%;object-fit:cover;object-position:50% 50%}
.protein-campaign-shade{position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,#17130f66,transparent 62%),linear-gradient(0deg,#17130f 0%,transparent 15%)}
.protein-campaign-copy{width:min(1280px,calc(100% - 128px));margin-inline:auto;padding:72px 0 94px}
.protein-campaign-eyebrow{margin:0 0 32px;font-size:11px;font-weight:600;line-height:1.7;letter-spacing:.16em;text-transform:uppercase;color:#d9c3a1}
.protein-campaign h2{margin:0;max-width:10ch;font-size:clamp(54px,5.3vw,88px);font-weight:500;line-height:1.06;letter-spacing:-.055em;text-wrap:initial}
.protein-campaign h2 span{color:#d9c3a1}
.protein-campaign-intro{margin:28px 0 0;font-size:16px;line-height:1.85;color:#e1d7c9;max-width:32ch}
.protein-campaign-cta{display:inline-flex;align-items:center;gap:28px;min-height:48px;margin-top:32px;font-size:14px;font-weight:600;line-height:1.5}
.protein-campaign-cta>span{display:grid;place-items:center;width:44px;height:44px;border:1px solid #cbb59480;border-radius:50%;font-size:18px;transition:background-color .2s,color .2s}
.protein-campaign-cta:hover>span{background:#f0e5d4;color:#4b3325}
.protein-campaign-bottom{width:min(1280px,calc(100% - 128px));margin-inline:auto;padding:10px 0 24px}
.protein-campaign-meta{display:flex;align-items:center;justify-content:space-between;gap:24px;padding:16px 0 22px}
.protein-campaign-fact{display:flex;align-items:center;gap:18px;margin:0;font-size:12px;line-height:1.6}
.protein-campaign-fact>strong{font-size:44px;font-weight:500;line-height:1;letter-spacing:-.05em;white-space:nowrap}
.protein-campaign-fact>strong>span{font-size:22px;letter-spacing:-.02em}
.protein-campaign-fact small{font-size:11px;color:#bcaf9b}
.protein-campaign-formats{display:flex;flex-wrap:wrap;gap:8px 26px}
.protein-campaign-formats a{display:inline-flex;align-items:center;gap:8px;min-height:44px;font-size:12px;line-height:1.5}
.protein-campaign-formats a>span{font-size:11px;color:#bcaf9b}
.protein-campaign-recipe{display:flex;align-items:center;gap:10px;min-height:44px;font-size:12px;line-height:1.5;text-decoration:underline;text-underline-offset:5px;text-decoration-color:#b79b70}
.protein-campaign-details{border:0;border-top:1px solid #ffffff24;padding:6px 0 0;color:#bcaf9b}
.protein-campaign-details summary{display:flex;justify-content:flex-start;gap:14px;width:fit-content;min-height:44px;font-size:11px;line-height:1.5}
.protein-campaign-details summary:after{content:'+';font-size:16px}
.protein-campaign-details[open] summary:after{content:'−'}
.protein-campaign-details p{max-width:90ch;margin:8px 0 16px;font-size:12px;line-height:1.75}
.protein-campaign-details p a{text-decoration:underline;text-underline-offset:3px;color:#f6eee2}
.protein-campaign a:focus-visible,.protein-campaign summary:focus-visible{outline:2px solid #d9c3a1;outline-offset:5px}
@media(max-width:1200px){
 .protein-campaign-copy,.protein-campaign-bottom{width:calc(100% - 80px)}
 .protein-campaign-meta{flex-wrap:wrap}
 .protein-campaign-formats{gap:8px 22px}
}
@media(max-width:1000px){
 .protein-campaign{margin:40px 0 32px}
 .protein-campaign-stage{display:flex;flex-direction:column;align-items:stretch;aspect-ratio:auto;min-height:0}
 .protein-campaign-copy{order:-1;width:calc(100% - 64px);padding:50px 0 12px;position:relative;z-index:1}
 .protein-campaign-photo{position:relative;z-index:0;inset:auto;height:auto;aspect-ratio:1.5;object-position:90% center}
 .protein-campaign-shade{z-index:1;inset:auto 0 0;height:150px;background:linear-gradient(0deg,#17130f,transparent);pointer-events:none}
 .protein-campaign-eyebrow{margin-bottom:22px}
 .protein-campaign h2{font-size:clamp(48px,7.5vw,68px);max-width:none}
 .protein-campaign-intro{margin-top:22px;font-size:15px}
 .protein-campaign-cta{margin-top:24px}
 .protein-campaign-bottom{width:calc(100% - 64px);padding-top:0}
 .protein-campaign-meta{gap:14px 24px;padding-top:0}
}
@media(max-width:600px){
 .protein-campaign-copy,.protein-campaign-bottom{width:calc(100% - 48px)}
 .protein-campaign-copy{padding-top:42px}
 .protein-campaign-photo{aspect-ratio:1;object-position:90% center}
 .protein-campaign h2{font-size:clamp(43px,11.5vw,64px)}
 .protein-campaign-eyebrow{font-size:10px;letter-spacing:.11em}
 .protein-campaign-intro{font-size:14px}
 .protein-campaign-meta{display:grid;gap:18px}
 .protein-campaign-fact>strong{font-size:38px}
 .protein-campaign-formats{justify-content:space-between;gap:6px}
 .protein-campaign-formats a{flex-direction:column;align-items:flex-start;gap:0;min-width:68px}
 .protein-campaign-recipe{width:fit-content}
}
@media(prefers-reduced-motion:reduce){.protein-campaign *{transition:none!important}}